🚀 About the Role

Sellforte is entering an exciting new chapter: growing our US presence. We’re looking for a Senior Sales Development Representative (SDR) / SDR Lead to help us build and scale our outbound pipeline for eCommerce and DTC brands.

This is a player/coach role. You’ll start as an Individual Contributor—owning the outreach and setting meetings—but with a clear path to SDR Manager as you demonstrate success. If you crush this role, there’s potential to grow into Head of Sales, US as we scale.

🎯 What You’ll Do

• Build and own outbound pipeline generation for our US eCommerce and DTC target accounts
• Execute high-volume, high-quality cold calling, personalized outreach, and multi-channel prospecting (calls, email, LinkedIn, etc.)
• Validate and localize our existing outbound playbook for the US market—test, learn, iterate
• Partner closely with Marketing, Commercial, and Product teams to sharpen our messaging and targeting
• Use and optimize our sales tech stack: HubSpot, ZoomInfo, Apollo, Clay, and Power Dialer (and we’re investing in more tools as we grow)
• Take on leadership responsibilities over time: mentoring future SDRs and helping build the US SDR function from scratch
• Be the face of Sellforte for US prospects—your energy and approach will help define our brand in this market

✅ What We’re Looking For

• 3–5+ years of outbound SDR / Sales Development experience in B2B SaaS
• Direct experience in pipeline generation for $30K–$50K ACV SaaS products
• Previous success as either a top-performing SDR OR an SDR Manager (both are great!)
• US market prospecting experience is a must
• Working fully remote or from our HQ in Espoo, Finland
• Strong self-starter mentality: You’ll help build, not just execute
• High energy, growth-oriented mindset, and a bias for action
• Not afraid to pick up the phone and dial 100 times a day when needed
• Bonus points if you’ve helped localize or build an SDR playbook before

Please note: Prior SDR experience is a hard requirement. We will not consider applicants without it.

🌱 Why Sellforte?

• A fast-growing SaaS company helping eCommerce and omnichannel retailers optimize media investments
• Clear runway for career growth: Prove yourself in this role and leadership opportunities will open fast
• Remote-first company culture, with flexible work setup
• Direct impact: This role will be mission-critical to our US market expansion
• Support from an experienced Marketing, Product, and Commercial team
• Join a team that’s straightforward, honest, and keeps a smile on our face—even when things get tough

🎁 Compensation & Benefits

• OTE: $70K–$120K (base + commission, depending on experience)
• Equity options possible after proven success
• Healthcare
• 401(k)
• Education budget
• Remote-first work culture with a great European-US blend

📝 Hiring Process

1. Short intro call
2. Work-related task
3. 2nd interview with our Operations team
4. Final round interview with Sellforte Management team

If you’re hungry to grow, love outbound, and want to help shape Sellforte’s US story—we’d love to hear from you!